Ford
CLIENT
Automotive
AGENCY
PROJECT INFORMATION
Ford NZ had just celebrated their 100-year anniversary, but despite playing a huge part in New Zealand's automotive history, people had lost sight of their impressive track record of innovation. To shift this perception, we went back into the archives to create a two-minute brand film called 'The Future Belongs to Those Who Build It,' based on the idea that if you want to know what the future holds, it pays to start at the beginning.